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It is important to structure your web site in the most user-friendly manner possible for the target audience. Too many options at the outset can be confusing, while too few can make the web site look small. Navigation must be consistent and intuitive and information needs to be easily accessible.
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We spend a great deal of time in the planning stages, deciding the layout of the site and how each page will connect to the next and previous. We design the site architecture in layers, in the form of a hierarchy with the home page first, leading to the sections and the subsections.
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Decisions like these are made in collaboration with our clients, by working together we usually get the best reults.
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